Loza Maléombho is the creator and creative brain behind the brand Loza Maléombho in Abidjan, a cultural storyteller that is inspired by multi-culturalism in which she mixes traditions and modernity. Her activities are also a commitment in supporting the economic empowerment of Ivorian women.
Born in Brazil, raised in between Ivory-Coast and the United States she graduated with a BA of Fine Arts in Animation in Philadephia. Already being interested in fashion since her childhood, she developed new skills by interning with New York based designers such as Jill stuart, Yigal Azrouël and Cynthia Rowley. In 2009 the launch of her own brand Loza Maléombho took place, wherefor she travelled back to Ivory-Coast to connect with tailors and local artisans. Her multi cultural background inspired her in creating a fusion between traditional culture, subculture and contemporary fashion. With a lot of passion for these stories, the brand finally established with a workshop and boutique in Abidjan.
Loza is also beloved as an artist. One of her continuing projects ‘Alien Edits’ is a series of selfie potraits in which she expresses herself, creating awareness on social and cultural stories that effect people of her generation. In this way she continues to explore her interests in photography, film, illustration, art direction and fine arts besides being a fashion designer.
Image from Saint Heron's feature on Loza Maléombho during fashion week, wearing Loza Maléombho.
“''What I want is to make clothing that is cool and that identifies mutually with different cultures''”